Reddit is taking an unconventional approach to its upcoming IPO, offering some of its most active users the chance to buy shares before they start… Read More »Reddit Rewards Power Users with Early Access to IPO
Reddit has struck a deal with Google to provide its content for training AI models, in a move worth $60 million annually. This agreement highlights… Read More »Reddit Sells Content to Google for AI Training in $60 Million Deal
BuzzFeed, the digital media company known for its viral content and online quizzes, is undergoing a major restructuring. In a series of announcements on Wednesday,… Read More »BuzzFeed Announces Layoffs, Sells Complex, and Adjusts Guidance
NP Digital, a global leader in performance marketing, has successfully acquired REBL House, a creative and branding agency, marking a significant milestone in its commitment… Read More »NP Digital Completes Acquisition of REBL House, Expanding Creative Capabilities
WPP, the global advertising and marketing conglomerate, has revealed its strategic move to merge its two leading communications agencies, Hill & Knowlton and BCW, resulting… Read More »WPP Announces Merger of Hill & Knowlton and BCW to Form Burson
In a strategic move to revolutionize its online shopping experiences, Victoria’s Secret & Co. (VS&Co) has entered into a multi-year partnership with Google Cloud. This… Read More »Victoria’s Secret & Co. Teams Up with Google Cloud for Enhanced Shopping Experiences
LinkedIn has introduced a game-changing feature, allowing marketers to leverage sponsored articles for enhanced brand awareness, increased engagement, and more effective lead generation directly on… Read More »LinkedIn Empowers Marketers with Sponsored Articles to Boost Engagement and Lead Generation
In a strategic move, GroupM, the media investment arm of WPP, has appointed Sharb Farjami as the new CEO for North America, effective immediately. Farjami,… Read More »Sharb Farjami Takes the Helm as GroupM North America CEO
As anticipation builds for Super Bowl 2024, the spotlight is on an iconic commercial featuring sports legends Tom Brady, Wayne Gretzky, and actor Vince Vaughn… Read More »Woman-Led Highdive Advertising Agency Behind Super Bowl 2024 Commercial Featuring Tom Brady, Wayne Gretzky, and Vince Vaughn
FedEx has entered the e-commerce platform arena with the launch of FDX commerce platform, a move set to position it in competition with industry giant… Read More »FedEx Unveils FDX Commerce Platform to Take on Amazon