Nicolás Lugo has assumed the role of Executive Creative Director (ECD) at Ogilvy Ecuador, marking a significant career move following his tenure as Deputy General Creative Director at Maruri Grey’s Quito branch. With a professional trajectory that commenced in 2007 at Rivas Young & Rubicam as a copywriter, Lugo’s journey has been marked by a series of influential roles in the advertising industry.
Lugo’s journey through the advertising landscape included a stint at Lautrec Advertising Group in 2011, contributing to his diverse experience. However, it was at TBWA where he truly made his mark, ascending from the position of creative director to ultimately becoming Deputy General Creative Director. This evolution showcased his proficiency and innovative approach in shaping creative strategies.
Throughout his remarkable career, Lugo has been instrumental in shaping campaigns for an array of prominent brands, including Nissan, Adidas, Energizer, the Ministry of Health, Municipality of Quito, DK Management, and Equivida, among others. His creative insights and strategic vision have consistently left a lasting impact, cementing his reputation as a dynamic and accomplished professional in the advertising arena.